PHOTO REAL
PHOTO REAL
Pattern Curator Notes
Photoreal and digital printing techniques are showing up on the runways. Starting to see photoreal mixed with traditional rotary printing techniques. Not just for florals or dresses. Color is rich and vibrant and also a play on tonal photorealism. With more Photoshop and photo editing programs and apps available - manipulating imagery has become more accessible. What really feels new is taking vintage photos of florals or scenes and using this modern printing application to execute prints. It’s the mix of old and new.
